{"id":9199,"date":"2020-05-16T16:20:22","date_gmt":"2020-05-16T16:20:22","guid":{"rendered":"https:\/\/kaiproduction.eu\/branding\/"},"modified":"2021-05-19T14:20:39","modified_gmt":"2021-05-19T12:20:39","slug":"branding","status":"publish","type":"page","link":"https:\/\/kai-production.com\/en\/branding\/","title":{"rendered":"Branding"},"content":{"rendered":"<p>[vc_section background_position=&#8221;center bottom&#8221; css=&#8221;.vc_custom_1587325496854{margin-top: -50px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}&#8221;][vc_row][vc_column]<div class=\"wpb_content_element \"><style type=\"text\/css\">#ut_header_6ab1b8389f02d h1.section-title{ font-size: 45px }<\/style><header id=\"ut_header_6ab1b8389f02d\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-7 header-center header-tablet-center header-mobile-center element-with-custom-line-height\"><div class=\"element-with-custom-line-height\" ><h1 data-title=\"TAKE CARE OF YOUR IMAGE\" data-effect=\"fadeIn\" data-animateonce=\"yes\" data-delay=\"0\" data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;45&quot;}\" class=\"section-title ut-animate-element animated ut-no-animation-tablet ut-no-animation-mobile \"><span>TAKE CARE OF YOUR IMAGE<\/span><\/h1><\/div><\/header><\/div><div data-effect=\"fadeIn\" data-animateonce=\"yes\" data-delay=\"250\" class=\"wpb_content_element ut-animate-image animated  vc_custom_1589385808805 clearfix\"><style type=\"text\/css\">#ut_am_6ab1b838a4e7f { opacity: 1; 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css=&#8221;.vc_custom_1589385813422{margin-top: -50px !important;background-image: url(https:\/\/kai-production.com\/wp-content\/uploads\/2019\/10\/ut-dots.svg?id=5939) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;]<div class=\"wpb_content_element\"><style type=\"text\/css\">#ut_bi_6ab1b838a4f28 .bklyn-big-icon { margin-bottom: 10px; }#ut_bi_6ab1b838a4f28 .bklyn-big-icon-round.bklyn-big-icon .fa, #ut_bi_6ab1b838a4f28 .bklyn-big-icon-square.bklyn-big-icon .fa { line-height: 100px;}#ut_bi_6ab1b838a4f28 .bklyn-big-icon img {max-height: 100px;} #ut_bi_6ab1b838a4f28 .bklyn-big-icon { height: 200px;line-height: 200px;width: 200px;font-size: 100px;}#ut_bi_6ab1b838a4f28 .bklyn-big-icon svg {transform: scale(2);}<\/style><div id=\"ut_bi_6ab1b838a4f28\" class=\"bklyn-big-icon-wrap\"><div class=\"bklyn-big-icon-link \"><div class=\"bklyn-big-icon bklyn-big-icon-round\"><div class=\"bklyn-big-icon-inner\">\t\t\t\r\n\t\t\t<style type=\"text\/css\">\r\n\t\t\t\t\r\n\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t#ut-svg-6ab1b838a4f39 { display:none; 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}#ut_custom_heading6ab1b838a501c { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading6ab1b838a501c { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading6ab1b838a501c { text-align:center; } }<\/style><h4 id=\"ut_custom_heading6ab1b838a501c\" data-responsive-font=\"h4\" class=\"ut-custom-heading-module  \" ><span class=\"\" >Branding is the strategy that aims to shape the perception of your prospects and customers about your brand.<\/span><\/h4>[\/vc_column][\/vc_row][vc_row effect=&#8221;fadeInUp&#8221;][vc_column background_position=&#8221;center center&#8221;]<style type=\"text\/css\">#bklyn_btn_6ab1b838a507d .bklyn-btn { color:#ffffff !important; border-color:#ffffff !important; border-width:1px !important; border-radius:5px !important; background-color:#c8202a !important; }#bklyn_btn_6ab1b838a507d .bklyn-btn:hover{ color:#c8202a !important; border-color:#c8202a !important; background-color:#ffffff !important; }#bklyn_btn_6ab1b838a507d .bklyn-btn:focus{ color:#c8202a !important; border-color:#c8202a !important; background-color:#ffffff !important; }#bklyn_btn_6ab1b838a507d .bklyn-btn:active { color:#c8202a !important; border-color:#c8202a !important; background-color:#ffffff !important; }#bklyn_btn_6ab1b838a507d a.bklyn-btn { font-family:inherit !important; }<\/style><div id=\"bklyn_btn_6ab1b838a507d\" class=\"bklyn-btn-holder  bklyn-btn-center bklyn-btn-tablet-center bklyn-btn-mobile-center\"><a title=\"\"   href=\"#section-questdesign\" target=\"_self\" class=\"bklyn-btn bklyn-btn-outline bklyn-btn-normal\" ><span class=\"ut-btn-text\">How does it work?<\/span><\/a><\/div>[vc_zigzag el_border_width=&#8221;8&#8243; css_animation=&#8221;none&#8221;][vc_empty_space height=&#8221;150&#8243;][\/vc_column][\/vc_row][\/vc_section][vc_section bklyn_section_anchor_id=&#8221;questdesign&#8221;][vc_row][vc_column width=&#8221;1\/4&#8243; css=&#8221;.vc_custom_1588351094993{margin-top: 30px !important;background-image: url(https:\/\/kai-production.com\/wp-content\/uploads\/2019\/10\/ut-dots.svg?id=5939) !important;}&#8221;]<div class=\"wpb_content_element\"><style type=\"text\/css\">#ut_bi_6ab1b838a50cf .bklyn-big-icon-round.bklyn-big-icon .fa, #ut_bi_6ab1b838a50cf .bklyn-big-icon-square.bklyn-big-icon .fa { line-height: 100px;}#ut_bi_6ab1b838a50cf .bklyn-big-icon img {max-height: 100px;} #ut_bi_6ab1b838a50cf .bklyn-big-icon { height: 200px;line-height: 200px;width: 200px;font-size: 100px;}#ut_bi_6ab1b838a50cf .bklyn-big-icon svg {transform: scale(2);}<\/style><div id=\"ut_bi_6ab1b838a50cf\" class=\"bklyn-big-icon-wrap\"><div class=\"bklyn-big-icon-link \"><div class=\"bklyn-big-icon bklyn-big-icon-round\"><div class=\"bklyn-big-icon-inner\">\t\t\t\r\n\t\t\t<style type=\"text\/css\">\r\n\t\t\t\t\r\n\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t#ut-svg-6ab1b838a50dc { display:none; 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}#ut_header_6ab1b838a551c h2.section-title{ font-size: 65px }<\/style><header id=\"ut_header_6ab1b838a551c\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-1 header-center header-tablet-center header-mobile-center element-with-custom-line-height\"><div class=\"element-with-custom-line-height\" ><h2 data-title=\"LOGO DESIGN\"  data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;65&quot;}\" class=\"bklyn-divider-styles bklyn-divider-style-1 section-title \"><span>LOGO DESIGN<\/span><\/h2><\/div><div data-delay=\"0\" class=\"lead \"><p>Your logo is the Emblem of your company, it allows you to stand out from your competitors, it helps your prospects and customers to remember your brand. Your logo also conveys your values, your identity&#8230; It gives a first impression of your company to your customers and prospects. It is present on all your other communication media: website, brochures, videos, signature&#8230; You can&#8217;t do without it, so you might as well entrust its creation to a professional!<\/p>\n<\/div><\/header><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section css=&#8221;.vc_custom_1587588363587{background-color: #191c20 !important;}&#8221;][vc_row][vc_column width=&#8221;3\/4&#8243;]<div class=\"wpb_content_element \"><style type=\"text\/css\">#ut_header_6ab1b838a5e6c h2.section-title{ font-family: \"Poppins\";font-weight:300;font-style:normal; }#ut_header_6ab1b838a5e6c h2.section-title{ font-size: 60px }<\/style><header id=\"ut_header_6ab1b838a5e6c\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-1 header-center header-tablet-center header-mobile-center element-with-custom-line-height\"><div class=\"element-with-custom-line-height\" ><h2 data-title=\"STYLE GUIDE\"  data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;60&quot;}\" class=\"bklyn-divider-styles bklyn-divider-style-1 section-title \"><span>STYLE GUIDE<\/span><\/h2><\/div><div data-delay=\"0\" class=\"lead \"><p>Your style guide includes the key elements of your brand: colours, fonts, logo&#8230; It is a guide detailing the way these elements should be used, in order to have a homogeneity between all your communication materials. 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