{"id":9199,"date":"2020-05-16T16:20:22","date_gmt":"2020-05-16T16:20:22","guid":{"rendered":"https:\/\/kaiproduction.eu\/branding\/"},"modified":"2021-05-19T14:20:39","modified_gmt":"2021-05-19T12:20:39","slug":"branding","status":"publish","type":"page","link":"https:\/\/kai-production.com\/en\/branding\/","title":{"rendered":"Branding"},"content":{"rendered":"<p>[vc_section background_position=&#8221;center bottom&#8221; css=&#8221;.vc_custom_1587325496854{margin-top: -50px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}&#8221;][vc_row][vc_column]<div class=\"wpb_content_element \"><style type=\"text\/css\">#ut_header_6a0e5f6117568 h1.section-title{ font-size: 45px }<\/style><header id=\"ut_header_6a0e5f6117568\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-7 header-center header-tablet-center header-mobile-center element-with-custom-line-height\"><div class=\"element-with-custom-line-height\" ><h1 data-title=\"TAKE CARE OF YOUR IMAGE\" data-effect=\"fadeIn\" data-animateonce=\"yes\" data-delay=\"0\" data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;45&quot;}\" class=\"section-title ut-animate-element animated ut-no-animation-tablet ut-no-animation-mobile \"><span>TAKE CARE OF YOUR IMAGE<\/span><\/h1><\/div><\/header><\/div><div data-effect=\"fadeIn\" data-animateonce=\"yes\" data-delay=\"250\" class=\"wpb_content_element ut-animate-image animated  vc_custom_1589385808805 clearfix\"><style type=\"text\/css\">#ut_am_6a0e5f611aeae { opacity: 1; 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css=&#8221;.vc_custom_1589385813422{margin-top: -50px !important;background-image: url(https:\/\/kai-production.com\/wp-content\/uploads\/2019\/10\/ut-dots.svg?id=5939) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;]<div class=\"wpb_content_element\"><style type=\"text\/css\">#ut_bi_6a0e5f611af29 .bklyn-big-icon { margin-bottom: 10px; }#ut_bi_6a0e5f611af29 .bklyn-big-icon-round.bklyn-big-icon .fa, #ut_bi_6a0e5f611af29 .bklyn-big-icon-square.bklyn-big-icon .fa { line-height: 100px;}#ut_bi_6a0e5f611af29 .bklyn-big-icon img {max-height: 100px;} #ut_bi_6a0e5f611af29 .bklyn-big-icon { height: 200px;line-height: 200px;width: 200px;font-size: 100px;}#ut_bi_6a0e5f611af29 .bklyn-big-icon svg {transform: scale(2);}<\/style><div id=\"ut_bi_6a0e5f611af29\" class=\"bklyn-big-icon-wrap\"><div class=\"bklyn-big-icon-link \"><div class=\"bklyn-big-icon bklyn-big-icon-round\"><div class=\"bklyn-big-icon-inner\">\t\t\t\r\n\t\t\t<style type=\"text\/css\">\r\n\t\t\t\t\r\n\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t#ut-svg-6a0e5f611af3a { display:none; }\r\n\t\t\t\t\t#ut-svg-6a0e5f611af3a.ut-svg-loaded { display:block; }\r\n\t\t\t\t\r\n\t\t\t\t\r\n\t\t\t\t#ut-svg-6a0e5f611af3a path { stroke: rgba(202, 29, 35, 1); }\r\n\t\t\t\t#ut-svg-6a0e5f611af3a line { stroke: rgba(202, 29, 35, 1); }\r\n\t\t\t\t#ut-svg-6a0e5f611af3a circle { stroke: rgba(202, 29, 35, 1); }\r\n\t\t\t\t#ut-svg-6a0e5f611af3a rect { stroke: rgba(202, 29, 35, 1); }\r\n\t\t\t\t#ut-svg-6a0e5f611af3a ellipse { stroke: rgba(202, 29, 35, 1); }\r\n\t\t\t\t#ut-svg-6a0e5f611af3a polyline { stroke: rgba(202, 29, 35, 1); }\r\n\t\t\t\t#ut-svg-6a0e5f611af3a polygon { stroke: rgba(202, 29, 35, 1); }\r\n\t\t\t\t\r\n\t\t\t\t#ut-svg-6a0e5f611af3a [data-name=\"layer1\"] { stroke: rgba(202, 29, 35, 1); }\r\n\t\t\t\t#ut-svg-6a0e5f611af3a [data-name=\"layer1\"] path { stroke: rgba(202, 29, 35, 1); }\r\n\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t \r\n\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t\t\t\t\r\n\r\n\t\t\t<\/style>\r\n\t\t\r\n\t\t<svg class=\"ut-vivus-draw\" data-settings=\"{&quot;draw_svg_icons&quot;:&quot;yes&quot;,&quot;draw_svg_type&quot;:&quot;oneByOne&quot;,&quot;draw_svg_delay&quot;:&quot;100&quot;,&quot;draw_svg_duration&quot;:&quot;100&quot;}\" id=\"ut-svg-6a0e5f611af3a\" viewBox=\"0 0 64 64\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-labelledby=\"title\"\naria-describedby=\"desc\" role=\"img\" xmlns:xlink=\"http:\/\/www.w3.org\/1999\/xlink\"\nwidth=\"64\" height=\"64\">\n  \n  \n  <path d=\"M2 22h60M10 9l9 13L32 9M19 22l13 33m13-33L32 55\"\n  stroke-width=\"2\" stroke-miterlimit=\"10\" stroke=\"#333333\" fill=\"none\" data-name=\"layer2\"\n  stroke-linejoin=\"round\" stroke-linecap=\"round\"><\/path>\n  <path d=\"M32 55L2 22l8-13h44l8 13-30 33z\" stroke-width=\"2\" stroke-miterlimit=\"10\"\n  stroke=\"#333333\" fill=\"none\" data-name=\"layer1\" stroke-linejoin=\"round\"\n  stroke-linecap=\"round\"><\/path>\n  <path d=\"M54 9l-9 13L32 9\" stroke-width=\"2\" stroke-miterlimit=\"10\"\n  stroke=\"#333333\" fill=\"none\" data-name=\"layer2\" stroke-linejoin=\"round\"\n  stroke-linecap=\"round\"><\/path>\n<\/svg><\/div><\/div><h3 class=\"bklyn-big-icon-title\">Stand out from the crowd<\/h3><\/div><\/div><\/div><style type=\"text\/css\">#ut_custom_heading6a0e5f611afe5 { color:#8c8c8c; }#ut_custom_heading6a0e5f611afe5 { text-align:center; }@media (min-width: 768px) and (max-width: 1024px) { #ut_custom_heading6a0e5f611afe5 { text-align:center; } }@media (max-width: 767px) { #ut_custom_heading6a0e5f611afe5 { text-align:center; } }<\/style><h4 id=\"ut_custom_heading6a0e5f611afe5\" data-responsive-font=\"h4\" class=\"ut-custom-heading-module  \" ><span class=\"\" >Branding is the strategy that aims to shape the perception of your prospects and customers about your brand.<\/span><\/h4>[\/vc_column][\/vc_row][vc_row effect=&#8221;fadeInUp&#8221;][vc_column background_position=&#8221;center center&#8221;]<style type=\"text\/css\">#bklyn_btn_6a0e5f611b039 .bklyn-btn { color:#ffffff !important; border-color:#ffffff !important; border-width:1px !important; border-radius:5px !important; background-color:#c8202a !important; }#bklyn_btn_6a0e5f611b039 .bklyn-btn:hover{ color:#c8202a !important; border-color:#c8202a !important; background-color:#ffffff !important; }#bklyn_btn_6a0e5f611b039 .bklyn-btn:focus{ color:#c8202a !important; border-color:#c8202a !important; background-color:#ffffff !important; }#bklyn_btn_6a0e5f611b039 .bklyn-btn:active { color:#c8202a !important; border-color:#c8202a !important; background-color:#ffffff !important; }#bklyn_btn_6a0e5f611b039 a.bklyn-btn { font-family:inherit !important; }<\/style><div id=\"bklyn_btn_6a0e5f611b039\" class=\"bklyn-btn-holder  bklyn-btn-center bklyn-btn-tablet-center bklyn-btn-mobile-center\"><a title=\"\"   href=\"#section-questdesign\" target=\"_self\" class=\"bklyn-btn bklyn-btn-outline bklyn-btn-normal\" ><span class=\"ut-btn-text\">How does it work?<\/span><\/a><\/div>[vc_zigzag el_border_width=&#8221;8&#8243; css_animation=&#8221;none&#8221;][vc_empty_space height=&#8221;150&#8243;][\/vc_column][\/vc_row][\/vc_section][vc_section bklyn_section_anchor_id=&#8221;questdesign&#8221;][vc_row][vc_column width=&#8221;1\/4&#8243; css=&#8221;.vc_custom_1588351094993{margin-top: 30px !important;background-image: url(https:\/\/kai-production.com\/wp-content\/uploads\/2019\/10\/ut-dots.svg?id=5939) !important;}&#8221;]<div class=\"wpb_content_element\"><style type=\"text\/css\">#ut_bi_6a0e5f611b086 .bklyn-big-icon-round.bklyn-big-icon .fa, #ut_bi_6a0e5f611b086 .bklyn-big-icon-square.bklyn-big-icon .fa { line-height: 100px;}#ut_bi_6a0e5f611b086 .bklyn-big-icon img {max-height: 100px;} #ut_bi_6a0e5f611b086 .bklyn-big-icon { height: 200px;line-height: 200px;width: 200px;font-size: 100px;}#ut_bi_6a0e5f611b086 .bklyn-big-icon svg {transform: scale(2);}<\/style><div id=\"ut_bi_6a0e5f611b086\" class=\"bklyn-big-icon-wrap\"><div class=\"bklyn-big-icon-link \"><div class=\"bklyn-big-icon bklyn-big-icon-round\"><div class=\"bklyn-big-icon-inner\">\t\t\t\r\n\t\t\t<style type=\"text\/css\">\r\n\t\t\t\t\r\n\t\t\t\t\t\t\t\t\r\n\t\t\t\t\t#ut-svg-6a0e5f611b093 { display:none; 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}#ut_header_6a0e5f611b3c5 h2.section-title{ font-size: 65px }<\/style><header id=\"ut_header_6a0e5f611b3c5\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-1 header-center header-tablet-center header-mobile-center element-with-custom-line-height\"><div class=\"element-with-custom-line-height\" ><h2 data-title=\"LOGO DESIGN\"  data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;65&quot;}\" class=\"bklyn-divider-styles bklyn-divider-style-1 section-title \"><span>LOGO DESIGN<\/span><\/h2><\/div><div data-delay=\"0\" class=\"lead \"><p>Your logo is the Emblem of your company, it allows you to stand out from your competitors, it helps your prospects and customers to remember your brand. Your logo also conveys your values, your identity&#8230; It gives a first impression of your company to your customers and prospects. It is present on all your other communication media: website, brochures, videos, signature&#8230; You can&#8217;t do without it, so you might as well entrust its creation to a professional!<\/p>\n<\/div><\/header><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section css=&#8221;.vc_custom_1587588363587{background-color: #191c20 !important;}&#8221;][vc_row][vc_column width=&#8221;3\/4&#8243;]<div class=\"wpb_content_element \"><style type=\"text\/css\">#ut_header_6a0e5f611bd36 h2.section-title{ font-family: \"Poppins\";font-weight:300;font-style:normal; }#ut_header_6a0e5f611bd36 h2.section-title{ font-size: 60px }<\/style><header id=\"ut_header_6a0e5f611bd36\" class=\"section-header  ut-no-title-linebreak-mobile ut-no-lead-linebreak-mobile pt-style-1 header-center header-tablet-center header-mobile-center element-with-custom-line-height\"><div class=\"element-with-custom-line-height\" ><h2 data-title=\"STYLE GUIDE\"  data-responsive-font=\"section_title\" data-responsive-font-settings=\"{&quot;base-font-size&quot;:&quot;60&quot;}\" class=\"bklyn-divider-styles bklyn-divider-style-1 section-title \"><span>STYLE GUIDE<\/span><\/h2><\/div><div data-delay=\"0\" class=\"lead \"><p>Your style guide includes the key elements of your brand: colours, fonts, logo&#8230; It is a guide detailing the way these elements should be used, in order to have a homogeneity between all your communication materials. 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